{"product_id":"natural-soft-matte-lip-balm","title":"Natural Soft Matte Lip Balm","description":"\u003ch3 data-start=\"174\" data-end=\"274\"\u003e\u003cstrong data-start=\"178\" data-end=\"274\"\u003eGet Ready to Fall in Love with Oddtype New Rules Blur Balm Air Matte Lip Balm | Soft Blurred Finish \u0026amp; Long-Lasting Colour\u003c\/strong\u003e\u003c\/h3\u003e\u003cp data-start=\"276\" data-end=\"616\"\u003e\u003cstrong data-start=\"276\" data-end=\"308\"\u003eUnlock Your Perfect Lip Look!\u003c\/strong\u003e\u003cbr data-start=\"308\" data-end=\"311\"\u003eElevate your lip game with\u003cem data-start=\"338\" data-end=\"367\"\u003eOddtype New Rules Blur Balm\u003c\/em\u003e, a creamy balm that melts into your lips with a featherlight, air matte finish. Designed for a soft-focus effect and ultra-blendable texture, this balm gives you that effortlessly smudged, K-beauty lookwithout sacrificing comfort or colour payoff. Say goodbye to dry, flaky lips and hello to a soft, blurred finish that lasts all day!\u003c\/p\u003e\u003chr data-start=\"618\" data-end=\"621\"\u003e\u003ch3 data-start=\"623\" data-end=\"646\"\u003e\u003cstrong data-start=\"627\" data-end=\"646\"\u003eExperience the Key Benefits of Oddtype New Rules Blur Balm\u003c\/strong\u003e\u003c\/h3\u003e\u003cp data-start=\"648\" data-end=\"996\"\u003e\u003cstrong data-start=\"650\" data-end=\"670\"\u003eSoft Blur Effect\u003c\/strong\u003eCreates a natural, smudged lip look that's perfect for everyday wear\u003cbr data-start=\"708\" data-end=\"711\"\u003e\u003cstrong data-start=\"713\" data-end=\"734\"\u003eAir Matte Formula\u003c\/strong\u003eWeightless and velvet-smooth on the lips, you'll forget you're even wearing it\u003cbr data-start=\"777\" data-end=\"780\"\u003e\u003cstrong data-start=\"782\" data-end=\"805\"\u003eLong-Lasting Colour\u003c\/strong\u003eHigh-performance pigment that stays all day, so you can focus on living your best life\u003cbr data-start=\"851\" data-end=\"854\"\u003e\u003cstrong data-start=\"856\" data-end=\"877\"\u003eBuildable Texture\u003c\/strong\u003eApply lightly for a tint or layer for bold impact, the choice is yours\u003cbr data-start=\"929\" data-end=\"932\"\u003e\u003cstrong data-start=\"934\" data-end=\"956\"\u003eNon-Drying Comfort\u003c\/strong\u003eKeeps lips soft, never flaky or tight, so you can enjoy comfortable wear all day\u003c\/p\u003e\u003chr data-start=\"998\" data-end=\"1001\"\u003e\u003ch3 data-start=\"1003\" data-end=\"1024\"\u003e\u003cstrong data-start=\"1007\" data-end=\"1024\"\u003eEasy to Use\u003c\/strong\u003e\u003c\/h3\u003e\u003cp data-start=\"1026\" data-end=\"1212\"\u003e1 Swipe the balm directly onto lips using the applicator for a quick and easy application\u003cbr data-start=\"1084\" data-end=\"1087\"\u003e2 Tap with your fingertip to blur edges for a soft-focus look that's perfect for any occasion\u003cbr data-start=\"1150\" data-end=\"1153\"\u003e3 Build additional layers for deeper intensity if desired, it's easy to customize your look\u003c\/p\u003e\u003chr data-start=\"1214\" data-end=\"1217\"\u003e\u003ch3 data-start=\"1219\" data-end=\"1291\"\u003e\n\u003cstrong data-start=\"1223\" data-end=\"1236\"\u003eSuitable for All Skin Types\u003c\/strong\u003e: Including sensitive lips, so everyone can enjoy the benefits of Oddtype New Rules Blur Balm\u003c\/h3\u003e\u003chr data-start=\"1293\" data-end=\"1296\"\u003e\u003ch3 data-start=\"1298\" data-end=\"1345\"\u003e\u003cstrong data-start=\"1302\" data-end=\"1345\"\u003eWhy Choose Oddtype New Rules Blur Balm?\u003c\/strong\u003e\u003c\/h3\u003e\u003cp data-start=\"1347\" data-end=\"1475\"\u003ePerfect for trendy, blurred lip looks that are all the rage\u003cbr data-start=\"1386\" data-end=\"1389\"\u003eIdeal for daily wear or statement styles, it's versatile and easy to use\u003cbr data-start=\"1431\" data-end=\"1434\"\u003eEffortlessly chic and beginner-friendly, so anyone can achieve a beautiful, smudged lip look\u003c\/p\u003e\u003chr data-start=\"1477\" data-end=\"1480\"\u003e\u003ch3 data-start=\"1482\" data-end=\"1521\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1521\"\u003eWhy Shop with Mycosmeticslondon.co.uk?\u003c\/strong\u003e\u003c\/h3\u003e\u003cp data-start=\"1523\" data-end=\"1668\"\u003e\u0026lt; Authentic K-Beauty Makeup You Can Trust, so you can shop with confidence\u003cbr data-start=\"1565\" data-end=\"1568\"\u003eFast UK Delivery No long international waits, so you can get started with your new favourite lip balm right away\u003cbr data-start=\"1617\" data-end=\"1620\"\u003eCurated by Experts for Radiant, Modern Beauty, so you can enjoy the best products for your beauty needs\u003c\/p\u003e\u003chr data-start=\"1670\" data-end=\"1673\"\u003e\u003cp data-start=\"1675\" data-end=\"1787\"\u003e\u003cstrong data-start=\"1675\" data-end=\"1787\"\u003eReady to Experience the Perfect Lip Look? Shop Oddtype New Rules Blur Balm now and discover soft, air-brushed lips that last all day you won't regret it!\u003c\/strong\u003e\u003c\/p\u003e\u003chr data-start=\"1789\" data-end=\"1792\"\u003e","brand":"Mycosmeticslondon","offers":[{"title":"425 My day","offer_id":46195560382603,"sku":"e2253e87N","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"534 Eternal","offer_id":46195560415371,"sku":"ffd200d5N","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"352 Dreamlike","offer_id":46195560448139,"sku":"208f063fN","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"731 Adore","offer_id":46195560480907,"sku":"e25a01b2N","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"127 Awaken","offer_id":46195560513675,"sku":"73eeb030N","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"878 Lowkey","offer_id":46195560546443,"sku":"ce63a7ccN","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"784 Sequence","offer_id":46195560579211,"sku":"28e31419N","price":23.99,"currency_code":"GBP","in_stock":true},{"title":"486 Amber","offer_id":46195560611979,"sku":"629eb05aN","price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/0859\/7643\/files\/oddtype-new-rules-blur-balm-617882.jpg?v=1773426088","url":"https:\/\/mycosmeticslondon.co.uk\/products\/natural-soft-matte-lip-balm","provider":"Mycosmeticslondon","version":"1.0","type":"link"}